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yellowDog : creative
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Triangle Community Foundation, What Matters : Brand

In 2010, Triangle Community Foundation hosted the inaugural What Matters event. The assignment was to build a sub-brand for the Foundation that could be used for years to come. In this case, the tagline for the logo changes for each year they host the event.

One of our favorite things: creating a brand from scratch and applying it to print, web and spaces. We worked with the TCF Communications team to create save-the-date postcards, invitations, tickets, posters and stage signage for the event.

The bonus? We met the winner of the first Innovation Award, Kramden Institute and we've been donating design and computers to them ever since!

What Matters: A Diverse and Engaged Community
Marketing postcards, pamphlets, and invitations for the Triangle Community Foundation sub-brand
yellowDog created a brand from scratch for the 2010 What Matters event with TCF

go fetch.